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Gym operators

If you run a gym, these conversations explore the practical choices behind serving members and managing a business. What should an operator clarify before adding HYROX, and how might programming, coaching education, equipment and events fit an existing facility? How could AI support member follow up, class scheduling and administrative work without losing personal connections? The discussions also ask what staff adoption requires beyond initial training. Another thread considers how gyms and performance centers might use attendance records, equipment usage and research partnerships to investigate outcomes and inform decisions. Across these episodes, the focus stays on questions operators can recognize: where to invest, what to measure, how to support coaches and how to make room for the people they serve.

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Latest conversations

What Gym Owners Get Wrong About HYROX46 min

hybrid-fitness-hyrox

What Gym Owners Get Wrong About HYROX

Eric O'Neil

David Stewart of Super Age at 67 and 11.4% Body Fat: What Real Longevity Looks Like46 min

longevity

David Stewart of Super Age at 67 and 11.4% Body Fat: What Real Longevity Looks Like

David Stewart

Karl Foster (Sport Alliance Head of AI) on Running Your Gym on Autopilot with AI50 min

tech

Karl Foster (Sport Alliance Head of AI) on Running Your Gym on Autopilot with AI

Karl Foster

Spencer Tatum of TCU on Markerless Biomechanics, Wearables, and Athlete Engineering46 min

tech

Spencer Tatum of TCU on Markerless Biomechanics, Wearables, and Athlete Engineering

Spencer Tatum

Why HYROX Is the Best Business Opportunity in Fitness Right Now34 min

capital

Why HYROX Is the Best Business Opportunity in Fitness Right Now

Andrew Sugerman

Inside the $7.5B Merger Behind Mindbody, ClassPass and EGYM with Fritz Lanman & Philipp Roesch-Schlanderer67 min

capital

Inside the $7.5B Merger Behind Mindbody, ClassPass and EGYM with Fritz Lanman & Philipp Roesch-Schlanderer

Fritz Lanman, Philipp Roesch-Schlanderer

Adam Shane (Yoga Joint New York) on Why a Suburban Fitness Brand Is Betting on Manhattan48 min

operators

Adam Shane (Yoga Joint New York) on Why a Suburban Fitness Brand Is Betting on Manhattan

Adam Shane

Dr. Heather McKee, PhD Behavioral Scientist, on Habit Formation and Fitness Motivation50 min

longevity

Dr. Heather McKee, PhD Behavioral Scientist, on Habit Formation and Fitness Motivation

Dr. Heather McKee

The Assembly Founder Jon Ward on GLP-1s, Deal Flow and Fitness's Future46 min

capital

The Assembly Founder Jon Ward on GLP-1s, Deal Flow and Fitness's Future

Jon Ward

James Hurlock (Fitura Brands Founder & CEO) on Scaling Padel and Pilates Franchises46 min

operators

James Hurlock (Fitura Brands Founder & CEO) on Scaling Padel and Pilates Franchises

James Hurlock

Jon Canarick, North Castle Partners, on Curves, Equinox, and GLP-1s in Fitness48 min

capital

Jon Canarick, North Castle Partners, on Curves, Equinox, and GLP-1s in Fitness

Jon Canarick

Quarterly Report: Q2 Big Five with Andy Beckman of Garmin, Life Time Sheds Members on Purpose, Peloton's First Profit Ever, Xponential's 5x Problem75 min

capital

Quarterly Report: Q2 Big Five with Andy Beckman of Garmin, Life Time Sheds Members on Purpose, Peloton's First Profit Ever, Xponential's 5x Problem

Andy Beckman

WellnessSpace Brands' Paul Lunter on Cold Plunges, Red Light Saunas, and the Business of Recovery45 min

capital

WellnessSpace Brands' Paul Lunter on Cold Plunges, Red Light Saunas, and the Business of Recovery

Paul Lunter

Planet Fitness, UFIT & Orange Theory Insider JJ Creegan on What's Really Working in Fitness Right Now42 min

operators

Planet Fitness, UFIT & Orange Theory Insider JJ Creegan on What's Really Working in Fitness Right Now

Planet Fitness

Cody McBroom on Building a 7-Figure Coaching Business With Zero Ads42 min

operators

Cody McBroom on Building a 7-Figure Coaching Business With Zero Ads

Cody McBroom

Adam Sedlack - How UFC GYM Scaled to 46 Countries With One Pricing Fix47 min

operators

Adam Sedlack - How UFC GYM Scaled to 46 Countries With One Pricing Fix

Adam Sedlack

Brian Keane - The Fitness Coach's Guide to Beating ChatGPT49 min

operators

Brian Keane - The Fitness Coach's Guide to Beating ChatGPT

Brian Keane

Dr. Gloria Winters - How the YMCA Is Merging Medicine and Fitness48 min

tech

Dr. Gloria Winters - How the YMCA Is Merging Medicine and Fitness

Dr. Gloria Winters

Alberto Perlman (Zumba Co-Founder) on Building a 200,000-Location Global Fitness Empire54 min

capital

Alberto Perlman (Zumba Co-Founder) on Building a 200,000-Location Global Fitness Empire

Alberto Perlman

Will Bartholomew - From Peyton Manning's Teammate to D1 Training Founder52 min

operators

Will Bartholomew - From Peyton Manning's Teammate to D1 Training Founder

Will Bartholomew

Joel Smith - Beyond Longevity: Aging Athletically vs Just Living Longer45 min

longevity

Joel Smith - Beyond Longevity: Aging Athletically vs Just Living Longer

Joel Smith

Eric Bormel - Good Deals Are Quiet: Demystifying M&A for Fitness Founders45 min

capital

Eric Bormel - Good Deals Are Quiet: Demystifying M&A for Fitness Founders

Eric Bormel

Dr. Tania Elliott - What If Fitness IS the New Primary Care? And What If That's a Good Thing?45 min

longevity

Dr. Tania Elliott - What If Fitness IS the New Primary Care? And What If That's a Good Thing?

Dr. Tania Elliott

David Magida - The Gym Operator's Guide to HYROX: Structure, Culture, and Revenue50 min

operators

David Magida - The Gym Operator's Guide to HYROX: Structure, Culture, and Revenue

David Magida

Voices in the conversation

From the conversations

What should gym operators clarify before introducing HYROX?

“when it comes to taking that first step, really the first question that you need to answer is what am I trying to accomplish? Um, like how is higher fitting into what I'm already doing?”

What Gym Owners Get Wrong About HYROX · 11:16 ↗

What does Karl Foster say staff need beyond initial AI training?

“Training is actually critical. It's not just training, it's also making sure you follow up on that.”

Karl Foster (Sport Alliance Head of AI) on Running Your Gym on Autopilot with AI · 24:23 ↗

How does Spencer Tatum begin designing an integrated solution for an operator?

“Well, I think first of all, we got to understand the system, right? How does it all operate, right? So then we have to identify the the problems, rank and prioritize one. Then we need to design an integrative approach.”

Spencer Tatum of TCU on Markerless Biomechanics, Wearables, and Athlete Engineering · 12:42 ↗

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