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Gym operators
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48 mintech
Erik Jivmark - Sleep Cycle: 85 Million Downloads, 15 Years of Data, Zero Wearables
Erik Jivmark
46 minlongevity
Eric Casaburi - From Serotonin Centers to 108,000 Gyms: Solving Longevity's Distribution Problem
Eric Casaburi
47 mintech
Karl Foster - Why Most AI Projects Fail: Sport Alliance's Head of AI on Change Management vs Technology
Karl Foster
54 minlongevity
Eric Cressey - 110 MPH Fastballs, Youth Specialization, and Cutting Through YouTube Garbage
Eric Cressey
54 mincapital
Edward Hertzman - Why Are the Most Successful Companies Hiding? Athletech CEO on Repositioning the Industry
Edward Hertzman
32 minlongevity
Women's Health Series - Groe Solutions: Dr. Jennifer King, PhD, MPH - The Forgotten Population
Women's Health Series
34 minlongevity
Women's Health Series - Groe Solutions: Amy Bantham, DrPH - From Playground to Silver Years
Women's Health Series
58 minlongevity
Dave Appel - A Tsunami Is Coming: What Gym Owners Need to Know About Peptide Deregulation
Dave Appel
48 minoperators
Jane Wang - Your Retention Strategy Is Backwards: Optimity's Lifetime Journey Approach
Jane Wang
52 mintech
Marco Benitez - Mining Gold from 300+ Wearables: How ROOK Unifies Scattered Data
Marco Benitez
53 minlongevity
Anna Emanuel MD - Medicine 4.0: Next Health's Dr. Anna Emanuel on the Future of Preventative Care
Anna Emanuel MD
52 mincapital
Rick Mayo - No Pressure, Just Strategy: Why Alloy Took a PE Partner After 30 Years
Rick Mayo
48 mincapital
Doug Gremmen - From 600 to 1.8 Million Participants: Inside Hyrox's Rocket Ship Growth
Doug Gremmen
50 minoperators
Karl Sanft - COVID, Bankruptcy, and Back: The 24 Hour Fitness Turnaround
Karl Sanft
58 minlongevity
Jim LaValle - Peptides, GLP-1s, and the Product Problem: What Longevity Brands Are Missing
Jim LaValle
42 minoperators
Sarah Luna - Pilates 3.0: How Pilates Addiction Plans to Scale to 1,000 Units by 2030
Sarah Luna
93 mincapital
Juliet Starrett & Alex Alimanestianu - Quarterly Reports: $7.5 Billion Merger, a Surprise IPO, and Executive Shuffles
46 mintech
John Ford - EGYM's Bet: The Untrained Market Is Where the Real Health Impact Is
John Ford
51 minoperators
Mike Ranfone & Dr. Marko Lujic - The Gym of the Future Will Change the Future of Healthcare: RTS's Integration Model
48 mincapital
Andrew Sugerman - 1.8 Million Athletes, 2 Million Pounds of Equipment: Centr's Hyrox Partnership
Andrew Sugerman
50 minoperators
Pat Rigsby - Franchising Reality Check: B2B Acquisition, Broker Dependency, and Loss of Control
Pat Rigsby
52 mincapital
Mark Mastrov - The 24 Hour Fitness Acquisition: Mark Mastrov Returns with Long Range Capital
Mark Mastrov
49 mincapital
Anthony Geisler's Sequel Brands: Five Boutique Brands, Zero Debt, 100% Control
Anthony Geisler's Sequel Brands
50 minlongevity
Garrett Salpeter - The NeuFit Framework: Nervous System First, Tissue Second
Garrett Salpeter
Voices in the conversation

Alberto Perlman
Founder and CEO, Zumba

Bjoern Woltermann
Founder and CEO, Katalyst

Bryan Myers
CEO, Solidcore

Cameron Falloon
Founder, Body Fit Training

Dr. Jonathan Leary
Founder, Remedy Place

Eddie Hertzman
CEO, Athletech News

Mike Robertson
Founder, Robertson Training Systems

Tim Rhode
Author, Maryland Athletic Club and Wellness Center
From the conversations
What should gym operators clarify before introducing HYROX?
What Gym Owners Get Wrong About HYROX · 11:16 ↗“when it comes to taking that first step, really the first question that you need to answer is what am I trying to accomplish? Um, like how is higher fitting into what I'm already doing?”
What does Karl Foster say staff need beyond initial AI training?
Karl Foster (Sport Alliance Head of AI) on Running Your Gym on Autopilot with AI · 24:23 ↗“Training is actually critical. It's not just training, it's also making sure you follow up on that.”
How does Spencer Tatum begin designing an integrated solution for an operator?
Spencer Tatum of TCU on Markerless Biomechanics, Wearables, and Athlete Engineering · 12:42 ↗“Well, I think first of all, we got to understand the system, right? How does it all operate, right? So then we have to identify the the problems, rank and prioritize one. Then we need to design an integrative approach.”
THE FUTURE OF FITNESS NEWSLETTER
What I’m paying attention to.
Every week, I talk with founders, operators, investors and scientists across fitness, health and wellness. Every Tuesday, I share the ideas that stayed with me.



